Branding Agency Partner & Referral Programme

Some of our best work begins with an introduction. If you know a brand that’s ready for a touch of the extraordinary, let’s share in what follows.

Spinach partners with consultants, agencies, business developers and advisors who connect us with ambitious brands. Introductions that become live projects are properly recognised – on terms shaped around each introduction, agreed together before we begin.

WHY PARTNER WITH SPINACH

For years, we’ve been the discreet partner to some of the world’s most distinctive brands – Campari, Cowshed, Soho House, Knight Frank, Maybourne – and the challengers rising to meet them.

When you introduce a client to Spinach, you’re not passing them to a supplier. You’re placing them with an award-winning branding agency known for Intelligent Creative – ideas with substance, designed to elevate, solve, and inspire.

Your reputation travels with every introduction you make. We treat it accordingly.

WHO DO WE PARTNER WITH

Our partners share a common trait with our clients: ambition, and a care for who they work with.

Consultancies and advisors – management, strategy, financial and legal advisors whose clients are launching, repositioning or preparing for their next chapter.
Agencies and studios – digital, PR, media, architecture and interior design practices whose clients need brand strategy, identity or activation beyond their own remit.
Business developers and connectors – individuals with strong networks in property, hospitality, drinks, lifestyle and professional services.
Investors and operators – those guiding portfolio businesses towards clarity, distinction and growth.

If your network includes brands that value intelligence, originality and a sense of craft, we should be talking.

HOW IT WORKS

Every partnership carries its own rhythm. The mechanics, though, are refreshingly simple.

1. Introduce. Share the opportunity with us – a name, a context, a warm introduction. We’ll tell you quickly and honestly whether it’s a fit.

2. We take it from there. Our new business team leads every conversation with the same clarity, craft and discretion we bring to our client work. You stay as close to the process as you wish – silent partner or active collaborator.

3. The project goes live. When a referred project is signed and goes live, your introduction is recognised on the terms we shaped together at the outset – reflecting the nature of the referral and the shape of the project. Clear, straightforward and honoured promptly.

WHAT YOUR CLIENTS RECEIVE

An introduction to Spinach is a compliment to your client, not a hand-off.

Every referred brand receives the full weight of our studio – deep discovery, sharp strategy, and creativity built to endure. From brand strategy and naming to identity, packaging and activation, they’ll sit beside a team that has shaped work for global icons and rising challengers alike.

They’ll never feel like a lead. They’ll feel like a Spinach client – because from the first meeting, that’s exactly what they are.

A PARTNERSHIP WORTH HAVING

We believe good introductions deserve proper recognition – and that conversations about commercial terms belong between partners, not on a webpage.

Like our client work, our partnerships are bespoke, never formulaic. No two introductions are alike, and no two projects take quite the same shape – so recognition is shaped around each one: the nature of the referral, the scope of the work, the role you choose to play. What never varies is this: terms are discussed openly and agreed before any introduction is made, so there’s no ambiguity about where you stand. And when a referred client returns for further work, so does your relationship with us.

A PARTNERSHIP BUILT ON TRUST

Collaboration is key – the best work happens in partnerships built on trust, challenge and shared ambition. That principle guides how we work with clients, and it guides how we work with partners.

We believe these arrangements should hold up in daylight. We’re comfortable with any client knowing an introduction came through our partner network – though whether and how that’s shared always remains your choice. Your client relationships stay yours. Your introductions are handled with care. And the work we deliver will reflect well on the person who made it possible: you.

Great brands are never accidental. Neither are great partnerships.

Introduce us to your next big idea. Let’s talk.

Or write to us directly: hello@spinachbranding.com +44 (0)20 8050 0630

FREQUENTLY ASKED QUESTIONS

Consultants, agencies, business developers, advisors, investors and well-connected individuals who can introduce Spinach to brands seeking strategy, identity or activation work. There’s no cost to join and no volume requirement – we value quality of introduction over quantity.
Spinach offers commercial terms for referred projects that go live. Terms are discussed and agreed openly with each partner before any introduction is made – contact the team to start that conversation.
When a referred project is signed and goes live. Whatever has been agreed is then honoured promptly, against the terms set out at the start of the partnership.
No. Once you’ve made the introduction, our new business team leads the relationship. You can remain a silent partner or stay involved – whichever suits you and your client.
That’s your choice. Many partners make warm, open introductions; others prefer discretion. We’re comfortable either way and will never disclose a referral arrangement without your agreement.
Brand strategy, brand identity, naming, rebranding, packaging design, brand activation and related work across sectors including food & drink, hospitality, property, lifestyle and professional services.