Archive: Jan 2016

Bentley design director discusses luxury

Branding

Stefan Sielaff Bentley Motors design director meets with Spinach luxury brand content editor Nargess Banks to discuss how the marque views the meaning…

NS: Can you explain how you would apply this to your cars? SS: Interior materials will increasingly play a big role in conveying luxury. This doesn’t mean filling the car with jewellery though. Instead we want to create a wonderful piece of art, and this can be conveyed through the love and attention given by its creators. The customer needs to feel this love. They are, after all, paying for the skills and knowhow of a company like Bentley.

Talent spotting at Clerkenwell Design Week

Design

There’s an abundance of creative energy in London. The city is buzzing, each neighbourhood offering its own unique flavour. It helps…

Ai Weiwei at the RA making political art

Photography

Ai Weiwei makes daring art. His work is radical; it questions and confronts political and social issues. The Chinese artist has…